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Pricing Guide
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Negotiating Stock Photo Prices
by Jim Pickerell and Cheryl Pickerell DiFrank
Fifth Edition - Published in 2001
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Overview
The Fifth Edition of Negotiating Stock Photo Prices is two books in one. It provides
charts and base prices for hundreds of different uses including:
- Advertising
- Brochures
- Magazines
- Newspapers
- Textbooks
- Annual reports
- Billboards
- Packaging
- Posters
- Web and electronic uses
Also included are:
- Negotiating tips and an expanded discussion of strategies and techinques
that can be used when negotiating Rights Protected uses in today's very competitive
market. Each image and use has unique factors that effect the fee charged. This
book explains how to identify these factors and consider them when establishing
a price.
- An in depth discussion of recent stock agency acquisitions and consolidations
that have changed the stock photo industry and required everyone to employ totally
new production and marketing strategies to succeed. The book outlines where the
industry stands in 2001 and talks about where it is headed.
Anyone presently selling stock images needs to carefully consider the issues
discussed in this book. For those new to stock photography, this 385 page book
provides a basic starting point for understanding and profiting in today's
challenging stock photo market.
The book contains charts detailing base rates for hundreds of different uses.
For photo buyers who regularly license rights to images this book can give you a
better understanding of the sellers position, and thus make you a more effective
negotiator.
Preview & Order
The Forward
Chapter 1: Industry At A Glance
Order Online!
Pricing
$40.00 + $4.50 shipping and handling within the U.S.
$40.00 + $9.00 shipping and handling for international orders
Shipping
Send shipping information and a check or Visa/Mastercard/American Express number with expiration date to:
Jim Pickerell
110 Frederick Avenue, Suite A
Rockville, MD 20850
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